1st Handelsblatt Industrial Summit 2015 in Berlin
"The problem with digitization is that there must be a change in the minds of industry!"
IN THEIR OPENING TEXT, BRITTA WEDDELING (Silicon Valley correspondent) and Hans-Jürgen Jakobs (editor-in-chief of Handelsblatt) declare that so-called Industry 4.0 is the most hotly debated topic in the German economy. The combination of product development, production, logistics and the customer will continue to be the "megatrend" in the coming years. Stefan Heilmann agrees and additionally presents possible risks that will inevitably occur if digitization is neglected and its influence underestimated.
"The problem with digitization is that there must be a change in the minds of industry," says Stefan Heilmann. He also believes that we are facing the fourth industrial revolution. This means that rigid platforms of existing software vendors will either become more dynamic or disappear. According to Stefan Heilmann, the revolution will follow these eight trends.
- Tech Rules: Basic technology is part of the new "Industrial Revolution", such as cloud-based software or open source tools available.
- Mobile ³: The mobile device is moving into the centre of life.
- Sharing & Collaboration: The understanding of ownership is currently changing in our minds, e.g. airbnb, Car2Go, Spotify.
- Disruptive User Interfaces: There will be fewer buttons on armateurs or devices in the future.
- Content is King: Google is switching its search algorithm from keyword search to content search. Content consumption has been revolutionized, e.g. by Netflix.
- Actionable Data: The transformation of Big Data into Smart or Actionable Data. It is and remains important to collect your own data, if possible in real time and evaluate it so that you can use it.
- Digital Health: Measurable Health: Portable data collection devices (wearables) will record and evaluate the data and parameters in the future. These include watches such as iWatch, Jawbone, smart clothing or mobile diagnostic devices.
- Infrastructure Free-Ride: Free use of existing infrastructures, e.g. Skype, Barzahl.de. Skype, for example, uses the Telekom infrastructure free of charge. There are beacons that have no banks at all are us access to bank accounts of a real bank. A technology level is simply placed over existing infrastructures and money is earned with this new business model.
IN ADDITION TO HIS IMPULSE LECTURE, Stefan Heilmann also participated in the panel "The impact of the digitalisation on the enterprise". One of the main topics in this round of discussions was data and how it can be used effectively and efficiently. Stefan Heilmann clearly expressed the opinion that the importance of data and its collection will continue to grow and that this will primarily focus on the security of the data itself but also on the subject of user data protection. However, it is important that the amount of data obtained is not reduced because it is the fuel in the value chain.